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When people ask me where I send their items, I simply state that I distribute it my media list and target specific markets. I always anticipate the question, “What is a media list?” If you don’t know, you are already behind in the media game. By the time you’re done reading this article, you’ll absolutely… Read more
During my reporter days, I hated the expectation that I would stop what I am doing to hear from an unknown who insisted they had something worthy for an interview. Meanwhile, there would be a publicist who emailed me a few photos, a media kit, and a completed, properly formatted article that might only have a few edits that I can just copy and paste and place. Guess who is likely going to be placed versus who is going to get the back-burner until my plate is clear?
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